• Simple Acts
• Clean Snacks
• Premium Quality, Minimally Processed
• With Butter-Flavored Coconut Oil + Himalayan Salt
• 40 Calories Per Cup
• 4 g Fiber Per Serving
• Clean Label Project® Purity Award
• Non GMO Project Verified
• Vegan
• Kosher
• USDA Organic
• Certified Gluten Free
• No Seed Oils
• Certified Organic by Baystate Organic Certifiers
• "Gold" is Buttery Flavor

We air pop the most tender organic butterfly popcorn, making it noticeably lighter and fluffier than other pre-packaged popcorn. Our popcorn is tumbled in the best oils and sprinkled with Himalayan pink salt - the purest form of salt available.

Feed the Feeling

Pause. Breathe. Smile. Savor. Life yields joy when you follow your flavor. Take a moment. Can you hear your inner guru? Stay there for a while. See where it takes you.

Practicing gratitude or pursuing your gift, Your purpose is within reach with one simple shift. When you go with your guru, life's journey gets clear. Cultivating joy is the reason we're here.

The 'why' to our what has always been this: When snacking's made better, there's nothing to miss. No compromise on ingredients, process, or taste. Clean oils, sustainable sourcing, and minimal waste.

We celebrate our people - the lifeforce at our core. Making the best products with the idea that less is more. Let the crunch be your compass; every bite never lacking. We are LesserEvil, and we are higher-level snacking.

How We Pop Our Popcorn:

1. Sourcing - We select premium, organic kernels with the perfect moisture for a delightful mouthfeel.
2. Process - We air-pop slowly to achieve optimal kernel expansion, providing more surface area for oils and seasoning.
3. Flavor - We are committed to using unrefined (seed-free) oils and organic seasonings.